About me
Hello, I’m Nishant Gode, a data-first strategist with 5+ years of experience driving $75M+ in business impact across analytics, marketing operations, and product strategy. I specialize in transforming raw data into insights that scale growth, retention, and decision clarity.
At Arizona State University, I serve as a Research Assistant with ExSight.AI, where I design A/B testing frameworks and build SQL + Power BI dashboards to evaluate campaign ROI for defense and healthcare markets. I partner with researchers and product teams to translate model performance into explainable business value, while producing thought-leadership assets (whitepapers, case studies, investor decks) that shape go-to-market strategy in regulated sectors such as the EU AI Act.
At Swiggy, I led strategy and lifecycle optimization for a $180M portfolio of 90+ CPG advertisers, delivering 18% YoY growth and a 43% boost in retention. I built SQL pipelines and Power BI dashboards that cut overspend by $8M and streamlined reporting, while collaborating with product and finance to refine attribution and accelerate GTM execution.
At WhiteHat Jr (BYJU’S), I unlocked $11M in revenue uplift by building CAC/LTV models, segmenting users, and driving targeted re-engagement. I combined Salesforce, Zendesk, and Tableau to improve renewal rates by 28% and embed KPI frameworks into client success operations.
Earlier, I grew revenue by 12% through upsell initiatives at The Ritz-Carlton, scaled high-revenue F&B partnerships at Gadkari Katta, and managed live national broadcasts as a Story Producer at Endemol Shine’s Bigg Boss — experiences that sharpened my ability to merge creativity with analytical execution.
I hold a Master’s in Business Analytics (GPA 3.8) from Arizona State University, a PGDM in Marketing, and a Bachelor’s in Hospitality Management. My technical toolkit includes SQL, Python, Power BI, Tableau, and Excel, applied across initiatives like Teradyne’s inventory optimization ($36M savings), Trader Joe’s GTM segmentation (1M+ transactions, $15M merchandising lift), and sentiment modeling of 10K+ Yelp reviews using BERTopic and NER.
I thrive at the intersection of data, marketing, and product. Whether it’s enabling smarter decisions, uncovering patterns in complexity, or building tools that scale, I bring curiosity, precision, and business fluency to every challenge.
What I'm Doing
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Data Analysis & BI
Designing SQL pipelines and Power BI/Tableau dashboards to surface insights, automate reporting, and inform executive decisions.
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Marketing Strategy
Optimizing campaign performance, GTM execution, and customer lifecycle strategy to drive measurable growth and engagement.
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Product & Insights
Translating complex data into user-focused insights that guide product decisions, roadmap planning, and operational efficiency.
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Cross-Functional Enablement
Driving alignment across marketing, product, and finance through stakeholder-ready dashboards, KPI frameworks, and campaign reviews.